Video is one of the most versatile and profitable digital marketing tools out there. Video advertising is a source through which you can easily reach a large audience and spread the message all around.
It helps you to show your audience who you are and create an everlasting impression on them. At Viacom, we aim to design, plan, and impact with every video we create for brands and corporates. Here are the top 3 reasons to go for video advertising.
1. Video Advertising builds trust -Trust is the basic foundation for any business. The whole concept of Video Advertising is based on trust and creating long-term relationships. Video content is likely to engage us and evoke emotions. Video advertising can foster trust as well. Some consumers are still dubious about buying products and services on the internet because they fear fraud and cheating. But effective videos present your products in a conversational form.
2. Video Advertising can Explain the Whole Concept - Are you launching a new product or a service? Create a video to show how it works. most of the users say they’ve watched an explainer video to learn more about a product or service. That is why most businesses that use video advertising have an explainer video. It is a more effective way to make your customers understand the use of the product.
3. Video Advertising is Much More Cheaper - Going to Television Advertising will cost you nearly a crore and a lot of paperwork while Video Advertising is much cheaper than Television Advertising. At the same time, you can target a specific audience according to the product or service you're offering.
We at Viacom believe that the collaborative process between the artist, agencies, and the client is just as important as the final result. Keeping all the creative minds under one roof, we handle productions large and small, single-day in-studio and multiple days on location, photography, and cinematography. We take care of all the aspects of video production like logistics, casting, scheduling, scouting, crew hire, catering, insurance, equipment, transportation, permits, story-boarding, sound design, editing, and everything else.